![]() Apple’s podcasting team have liaised with some of the medium’s top and long-serving media hosts for many years now. We’re not completely in the dark, though. That makes sense, because if they did, many podcasters (and marketers who sell to podcasters) would try to “game” the system, which would devalue the entire thing. Find out more » iTunes Podcast Rankings: A Guessing Game?įirst off, let’s be clear about one key factor: Apple don’t publicly disclose a lot of information about how their podcast rankings work. If podcasters are focusing on the charts, they’re doing it wrong. ![]() ![]() Do we really need more podcast charts? No, we definitely don’t. ![]()
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